Hands-on experience, theoretical guidance

The Elon iMedia program is designed to immerse students in the world of media interactivity. From the digital media workshop through the spring semester capstone project, students create a series of interactive projects. They also learn how to manage and direct interactive tasks.

Working closely with faculty in classes that provide a scaffolding approach to building interactive projects, the iMedia program combines a critical understanding of the purpose of interactivity with the skills required to construct complex interactive products. It includes real-world application of interactive media, as students work in teams during Elon’s winter term interactive project for the public good. Because the iMedia program integrates application with media theory and management, students are prepared to be managers, producers and creators of interactive media when they complete their course of study.