Marketing Minor in Professional Sales
Marketing minor in Professional Sales requires the following courses:
Choose one course from the following: 4 sh
| MKT 412 | NEW PRODUCTS DEVELOPMENT AND BRANDING | 4 sh |
| MKT 413 | INTEGRATED MARKETING COMMUNICATIONS | 4 sh |
| MKT 414 | MARKETING RESEARCH | 4 sh |
| MKT 415 | CONSUMER BEHAVIOR | 4 sh |
| MKT 416 | GLOBAL MARKETING | 4 sh |
| MKT 417 | BUSINESS-TO-BUSINESS MARKETING | 4 sh |
| MKT 420 | CUSTOMER RELATIONSHIP MANAGEMENT | 4 sh |
| MKT 425 | DIGITAL MARKETING | |
| MKT 430 | MARKETING CHANNELS | 4 sh |
| MKT 431 | LOGISTICS AND DISTRIBUTION | 4 sh |
| MKT 432 | SUPPLY CHAIN MANAGEMENT PERFORMANCE | 4 sh |
| MKT 473 | SPECIAL TOPICS IN MARKETING | |
| SPT 352 | SPORT SALES AND PROMOTION | 4 sh |
*Students with a major in Marketing may not declare a minor in Professional Sales.
**Sport Management Majors or Minors may substitute SPT 351 Sport Marketing for MKT 311 Principles of Marketing.
***Sport Management Majors or Minors may apply SPT 352 Sport Sales and Promotion as their Professional Sales Minor Elective.
Total Credit Hours: 24