Marketing Minor in Professional Sales

Marketing minor in Professional Sales requires the following courses:

ECO 111PRINCIPLES OF ECONOMICS

4 sh

BUS 202BUSINESS COMMUNICATIONS

4 sh

MKT 311PRINCIPLES OF MARKETING

4 sh

MKT 418PROFESSIONAL SELLING

4 sh

MKT 419SALES MANAGEMENT

4 sh

Choose one course from the following: 4 sh

MKT 412NEW PRODUCTS DEVELOPMENT AND BRANDING

4 sh

MKT 413INTEGRATED MARKETING COMMUNICATIONS

4 sh

MKT 414MARKETING RESEARCH

4 sh

MKT 415CONSUMER BEHAVIOR

4 sh

MKT 416GLOBAL MARKETING

4 sh

MKT 417BUSINESS-TO-BUSINESS MARKETING

4 sh

MKT 420CUSTOMER RELATIONSHIP MANAGEMENT

4 sh

MKT 425DIGITAL MARKETING

MKT 430MARKETING CHANNELS

4 sh

MKT 431LOGISTICS AND DISTRIBUTION

4 sh

MKT 432SUPPLY CHAIN MANAGEMENT PERFORMANCE

4 sh

MKT 473SPECIAL TOPICS IN MARKETING

SEM 352SPORT SALES AND PROMOTION

4 sh

 *Students with a major in Marketing may not declare a minor in Professional Sales.

**Sport and Event Management Majors or Minors may substitute SEM 351 Sport Marketing for MKT 311 Principles of Marketing.

***Sport and Event Management Majors or Minors may apply SEM 352 Sport Sales and Promotion as their Professional Sales Minor Elective.

Total Credit Hours: 24

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