MSBA 6660 Deep Learning for Business
This course will introduce advanced machine learning and deep learning techniques with a special focus on their implications for business decision-making and strategies. We will examine how deep learning helps empower data analysis, especially unstructured data analysis, using natural language processing (NLP) and computer vision. We will cover core concepts in modern AI and deep learning by introducing various techniques, including convolutional/recurrent neural networks, distributed representations, language models, generative models, and attention and transformers. Importantly, we will put deep learning into the business context and explore its practical applications in various business domains, including marketing, finance, media, retail, healthcare, etc. (Currently offered as an elective)